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Wealthtech startup Centricity raises $20m to scale operations

Aims to foster innovation in areas such as generative artificial intelligence, insure-tech, and broking-tech platforms

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  • Aims to enhance the accessibility and efficiency of wealth management services through technology and a user-centric approach.

Centricity, a burgeoning digital wealth management platform in India, has successfully raised $20 million in a seed funding round, thereby achieving a valuation of $125 million.

The funding round, spearheaded by Lightspeed, attracted notable participants including Korean venture capital fund Paramark VC, Ritesh Agarwal, founder of OYO, NVIDIAโ€™s Managing Director Vishal Dhupar, and various family offices, including those associated with cricket icon MS Dhoni.

The diverse investor base underscores the growing recognition of Centricity as a significant player in the financial technology landscape.

Founded in January 2022 and operating from Gurugram, Centricity has shown remarkable growth, previously securing $4 million at a valuation of $20 million just a year ago.

The companyโ€™s rapid ascent reflects its commitment to addressing the evolving needs of wealth management.

 According to the companyโ€™s statement, the newly acquired capital will be allocated towards scaling its operations significantly, with a focus on doubling its technical development team from 75 to over 150 specialists.

The expansion aims to foster innovation in areas such as generative artificial intelligence, insure-tech, and broking-tech platforms.

Manu Awasthy, the founder and CEO of Centricity, articulated the underlying market motivation for the platform. He noted that โ€œend investors in wealth management are tech-starved and crave for simple, sincere solutions.โ€

Centricityโ€™s approach, characterised by a tech-first mindset, seeks to fill this gap by offering practical technological applications that are responsive to investor demands. Within a mere 15 months of its inception, Centricity has already established itself as an agile and responsive player, outpacing traditional wealth management companies in India.

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