Friday, November 8, 2024
Friday, November 8, 2024
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Boult eyes Rs1,000cr turnover this fiscal year

Indian wearable brand reports Rs750cr revenue in FY24

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India’s wearable brand Boult eyes 34 per cent year-on-year growth in revenue to Rs1,000 crore in fiscal year 2025 compared to Rs750 crore a year earlier.

“We’ve experienced significant momentum and setting ambitious revenue goals,” the company’s co-founder Varun Gupta, said.

He said the journey has been characterised by bootstrapped growth and profitability from day one. Within just two years of inception, the company grew its customer base to over one million users.

After seven years, Boult has a customer base of more than 25 million.

Growing fast

“Within seven years, we have achieved more than 11 per cent market share among our competitors. In the Indian wearable market, we rank as the fifth largest player with over seven per cent market share and have experienced a growth of more than 130 per cent in the last year,” Gupta said

In the True Wireless Stereo (TWS) category, Boult holds the second spot with a 10.7 per cent market share, trailing behind market leader Boat.

The brand also ranks as the fifth biggest player in the smartwatch segment, capturing a 3.8 per cent market share.



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