Sunday, December 22, 2024
Sunday, December 22, 2024
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Dating.com becomes first to open its doors to virtual dating world

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  • Site opens space for three couples to get married in metaverse 
  • Couples will be united in blockchain matrimony at the event and will get NFT certificates of their marriage.

For the first time, singles from around the world can experience dating in the virtual world through Dating.com, where distance is no boundary to finding a match.

Dating in virtual reality via avatars allows people to create connections without any of the materialistic, superficial factors or judgments that they might make or be subjected to in the external, physical world.

Singles can build relationships focused on personality, shared values, and common interests, without any fear of wasting time and money on in-person dates. 

Dating.com will host the wedding of the year in which three real, intercontinental couples that captured each other’s hearts on the platform will be virtually married in the metaverse.

Digital transformation

While these individuals are located in various countries – and even continents – around the world, the couples will be united in blockchain matrimony at this unique event, and they will get NFT certificates of their marriage. 

Each couples’ friends and family as well as an officiant will be present at the metaverse ceremonies. Guests will be asked to follow a formal dress code. 

“Dating Group has been at the forefront of innovation, catering to audiences of every kind and helping them develop relationships around the world. Our site has had a legacy of making social discovery possible and bringing the platform into the metaverse is the next step of our evolution,” KJ Dhaliwal, Chief Strategy Officer for Dating Group, said.

“We’re pleased to be the first dating site to unveil our virtual dating world and we’re looking forward to seeing Dating.com users continue to make global connections in this new space.”  

Ultimate sign of digital love

Dating.com has developed a unique architecture in decentraland that is saturated with the atmosphere of love. Here, singles can participate in various interactive activities and zones. In addition, Dating.com’s unique gift giving feature has been transformed for the virtual reality world, and singles can now gift each other NFTs – the ultimate sign of digital love.  

“Making new connections and starting a new relationship can be intimidating, but dating in the metaverse allows singles to shed any insecurities they might feel while setting up a traditional online dating profile,” Maria Sullivan, relationship expert and Vice President of Dating.com, said. 

Dating Group has offices in seven countries and a team of more than 700 professionals with more than 73 million registered users across the entire portfolio.

Dating Group brands include Dating.com, Dil Mil, Once, Cupid Media, DateMyAge, LovingA, and many more, each with a unique platform tailored to different communities defined by interest, geography and demographics.

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