Thursday, December 26, 2024
Thursday, December 26, 2024
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Google to enhance its engagement with India

Introduces open-source 'AI Agent Framework' powered by Gemini and expands access to AI-driven tools

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  • Expands access to credit through Google Pay with partnerships with Aditya Birla Finance and Muthoot Finance
  • Announces two clean energy partnerships aimed at contributing an additional 186MW of renewable energy to the Indian grid.
  • With the ‘AI Skills House’ initiative, Google aims to equip 10m Indians with AI training through accessible digital courses.

Google unveiled a series of significant initiatives aimed at enhancing its engagement with the Indian market, thereby reflecting the country’s burgeoning role in the global technology landscape.

Roma Datta Chobey, the Managing Director of Google India, during the tenth edition of the ‘Google for India’ initiative, highlighted that Google’s evolving relationship with the nation as it increasingly embraces technological advancements.

A noteworthy aspect of this announcement is the introduction of an open-source ‘AI Agent Framework’ powered by Gemini, alongside expanded access to AI-driven tools that empower Indian businesses to create captivating visuals and videos.

Tailored financial solutions

These innovations are designed to enhance online presence and customer interactions, thereby facilitating more effective engagement through instant chat capabilities integrated within Google Search listings.

Furthermore, Google is addressing the diverse financial needs of Indian consumers by expanding access to credit through Google Pay. New partnerships, notably with Aditya Birla Finance Limited and Muthoot Finance, will offer tailored financial solutions, including gold-backed loans, thereby supporting financial inclusivity in a rapidly evolving economic landscape.

In terms of data sovereignty, Google is committing to local data storage and processing, allowing organizations across various sectors to store their data and conduct machine learning operations entirely within India. This initiative not only aligns with regulatory requirements but also fosters a sense of security and trust among Indian enterprises.

The launch of the “DPI in a Box” initiative, developed in collaboration with the EkStep Foundation, further exemplifies Google’s strategic ambition. This modular model is designed to help other nations establish resilient digital public infrastructures, leveraging existing frameworks such as Aadhaar and Sovereign Cloud technology.

Digital literacy

On the environmental front, Google announced two clean energy partnerships aimed at contributing an additional 186 megawatts of renewable energy to the Indian grid. Collaborating with CleanMax and Adani Energy, these projects reflect Google’s commitment to sustainability and its intent to foster environmentally friendly practices in energy consumption.

The Adani partnership will focus on leveraging renewable resources through a new solar-wind hybrid project located at Gujarat’s Khavda, the site of the world’s largest renewable energy plant, slated to commence commercial operations by the third quarter of 2025.

For Google, this collaboration is pivotal in achieving its ambitious objective of 24/7 carbon-free energy, enhancing the sustainability of its cloud services and operations within India.

By securing a reliable supply of clean energy from the planned 61.4MW solar-wind hybrid facility, Google will not only support its operational sustainability but also foster the broader sustainable growth agenda in the region.

Finally, the ‘AI Skills House’ initiative aims to equip ten million Indians with artificial intelligence training through accessible digital courses, thereby enhancing the workforce’s technological competencies. This educational endeavour underscores Google’s dedication to fostering digital literacy and innovation in India.

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