Lyvely secures operational license from RAK Digital Assets Oasis

• UAE-based social monetisation platform can undertake any non-regulated activities that fall under the SocialFi category.
• Lyvely allows creators and brands to profit from their digital presence via monetisation features such as content memberships, paid communities, and social commerce. 

UAE-based social monetisation platform – Lyvely – secures operational license from Ras Al Khaimah Digital Assets Oasis (RAK DAO) to undertake any non-regulated activities that fall under the SocialFi category.   

Backed by publicly listed blockchain technology conglomerate, Phoenix Group, and Web3 investment firm, Cypher Capital, Lyvely aims to disrupt the $250 billion global creator economy. Lyvely was founded in 2023 by tech and wellness entrepreneurs Farah Zafar and Dave Catudal to empower all digital creators, ranging from celebrity influencers to digital creators and online brands.

Designed as a social monetisation platform and digital HQ with a suite of fintech features, Lyvely allows creators and brands to profit from their digital presence via monetisation features such as content memberships, paid communities, and social commerce. 

Freelance economy

“Lyvely’s vision to empower digital creators with advanced monetisation tools aligns with our mission to drive technological advancement in the region,” Dr. Sameer Al Ansari, CEO of RAK DAO, said.

Farah Zafar, Co-founder and CEO of Lyvely, said that they are proud to be a homegrown brand, building for the global creator and freelance economy from the shores of UAE.

“As a SocialFi platform, we envision adding immense value to the digital ecosystem by enabling web3-powered monetisation avenues for under-represented digital creators and everyone who seeks to build a more profitable digital presence.”

With the platform registering an impressive early traction, Lyvely is set to release its mobile application in the fourth quarter of 2024, followed by a much-awaited token launch.