Nurix AI raises $27.5m to develop enterprise workflows

• Seeks to improve productivity, profitability and customer experience across global enterprises.

Mukesh Bansal’s startup, Nurix AI, has successfully secured $27.5 million in funding, co−led by General Catalyst and Accel, with a noteworthy contribution from Meraki Labs.

The funding is the result of both seed and Series A rounds, with $12.5 million raised initially in seed funding and the remainder acquired in the subsequent Series A.

The resources generated from this funding are earmarked for the enhancement of Nurix’s technological infrastructure and the expansion of its operational capabilities in Asia and Northern America.

 The company’s strategy includes bolstering its research and development (R&D) capabilities, particularly through the establishment of enduring partnerships with AI hardware and product firms. The strategic direction signifies Nurix’s commitment to developing innovative solutions that align seamlessly with enterprise workflows.

Founded in 2024, Nurix AI focuses on delivering custom AI-native services tailored to existing enterprise operations. The company’s objective is to facilitate the effective implementation of AI agents that are both practical and reliable, ultimately improving productivity, profitability, and customer experience across global enterprises.

Notably, Nurix’s inaugural product is aimed at revolutionising the $300 billion business process outsourcing (BPO) industry. By synthesising the capabilities of AI with necessary human oversight, this solution promotes personalised and scalable customer interactions, thus ensuring reliability.

Mukesh Bansal, a distinguished serial entrepreneur, has a proven track record of leading successful ventures and securing substantial investments.

Following the sale of Myntra to Flipkart in 2017, he assumed a prominent role at Walmart, overseeing its commerce and advertising segment. Furthermore, Bansal co-founded Cult.fit, which achieved unicorn status under Tata Digital.

His entrepreneurial spirit continues as co-founder of Lyskraft, alongside Zomato’s co-founder, Mohit Gupta, a venture that has already attracted $26 million in investments from major investors like Peak XV Partners and Prosus.