• Company aims to reach out to more than 90% of Indian internet users that do not prefer English.

Bengaluru: Reverie Language Technologies, an Indian language localisation service platform, has translated “MyGov Covid-19” page in 10 different languages.

The company is aiming to reach out to more than 90% of Indian internet users that do not prefer English.

 “As we emphasise on #VocalForLocal, it is imperative that businesses and governments are empowered with the right tools to reach out to all of India,” Arvind Pani, CEO and Co-founder at Reverie Language Technologies, said.

Although mass media channels like newspapers, TV, radio, etc., have understood this language demand much early in the game and have been catering to the local-language audience, the internet has been slow to catch up in the language arena.

The increasing smartphone penetration in India among the rural populace and those in non-metro areas, coupled with cost-effective mobile data prices, also cements the fact that more Indians are looking to go digital.

“Ideally, we are now at a stage where there is a rapidly growing demand for Indian-language content online,” Pani said.

In order to achieve that, Reverie has created a wide range of technologies for both text and speech, including machine translation, speech-to-text , text-to-speech, search and discovery to name a few. Reverie leverages technologies such as artificial intelligence and machine learning to solve the computing challenges of Indian languages, which are incredibly complex.